
ABOUT THE REPORT
A comprehensive analysis of ASEAN’s economic and automotive landscape with
focus on market dynamics, trade flows and
the shift toward electromobility.
WHY ASEAN
ASEAN is rapidly becoming the next global
manufacturing hub.
Driven by industrialization, rising demand
and foreign investments shifting from
China, countries like Vietnam and Malaysia
are leading this transformation
KEY INSIGHTS
Light vehicle demand grows from 3.1M to
4.2M units by 2030.
EV adoption doubles across the region.
Vietnam, Thailand and Indonesia remain
key production and growth markets.
MARKET DEVELOPMENT
ASEAN automotive demand is accelerating,
with strong growth in Vietnam, the
Philippines and Thailand driven by rising
incomes and industrial expansion.
COUNTRY DEEP DIVES
Thailand balancing EV policy and industry
stability.
Malaysia transitioning toward local EV
production.
Vietnam emerging as the fastest growing
automotive market in ASEAN.
ELECTROMOBILITY SHIFT
EV adoption increases from 11% to 23% by
2030.
Singapore leads with up to 75% EV share,
while Malaysia and Thailand follow different
strategic paths
